Emmet from Rushe Fitness cuts through the promises of the diet industry with some simple truths.

If you have been on the internet in the last few months, you will have seen links to different weight loss products that usually start with ‘This one weird Trick’. 

They usually are aimed at removing belly fat, shrinking your waist, taking a pill or herb to eradicate fat or dropping 20lbs in a week or numerous other ridiculous weight loss myths that are aimed at getting you to click on the link. 

The thing is, there is already one weird trick that is proven to help you get results time and time again. 

Want to lose weight? This will help. 

Want to get in shape and feel great?  This will help. 

Want to be able to finally stick to a plan?  This will help. 

So, what is this miracle cure that will help you to achieve the goals that have eluded you for so long?

Consistency.

Say what now?

This can’t be right, surly there must be some sort of trick, or weird diet, or magic pill that I have to use in order to get where I want to be?

You would think that, wouldn’t you?

After all we have been led to believe that if you want to achieve something, there has to be a quick fix that can help you to get there as fast as possible. 

In the age of instant gratification that we live in, people are too impatient. 

There are thousands of products on the market, that will ‘help’ you to lose weight. 

I use the word ‘help’ loosely because the product isn’t what is ‘helping’ you to lose the weight. 

It is the ridiculously low-calorie intake that they recommend you eat along with their ‘miracle’ product. 

Wait, low calories help with weight loss?

Who would have thunk it?

The problem with these products is that they are not sustainable in the long term and once normal eating resumes, your weight returns to normal and may even increase. 

But what if you didn’t always go for the extreme version every time you set a goal?

What if you set out a plan and actually allowed yourself a realistic period of time to reach it? 

What if you built failure into your plan, so that if you had a bad day or a family occasion, you could deal with it and move on, instead of going on a month-long bender. 

The extremists will tell you to avoid everything and only to eat ‘clean’ food. 

Don’t drink anything except water and God forbid you might put something in your water to flavour it. 

Oh, and avoid sugar, because sugar is the devil, you know, just like fat and carbs were before it. 

Oh yeah, don’t drink diet drinks either, because chemicals. 

Only eat green veg. 

Only eat plain meats and fish, no flavourings, because you lose weight faster when you suffer more…..

And don’t forget to cut out all carbs, fats, sugar and meats because the latest Netflix documentary must be right about your diet, mustn’t it?

Where was I?

Oh, yeah, extreme diets. 

Do you think you could stick to the above list?

I can guarantee that you can’t, not for a prolonged period of time. 

CLICK HERE TO GET IN SHAPE WITHOUT EXTREME DIETS!

Willpower is finite and the research shows that for most of the above, people tend to end up adding what they have cut out after a year of trying one of these diet trends.

No one can be 100% strict, 100% of the time, and by trying to do so, you’re setting yourself up for failure.

You would be better aiming to be 80-90% compliant ALL the time, than trying to achieve 100% perfection and only getting 50% most of the time and being completely off the wagon the other 50%.

80-90% is better than 50-0%. 

Dieting comes down to being “GOOD” consistently.

When I say ‘good’, I mean getting protein at every meal, eating enough vegetables with each meal, drinking enough water throughout the day and using carbs as needed, having an occasional treat and getting back on track afterwards. 

If you consistently did this for 80-90% of your meals throughout the week and allowed for social occasions and family events when they popped up, you will still lose weight. 

‘But it can’t be that simple?’ 

It actually is. 

You just don’t want to believe that something that sounds boring can actually be what you need. 

Unless you are preparing for a stage show or for a magazine cover shoot you don’t have to go to the extremes with your diet. 

If you are looking to lose some weight and actually keep it off, “Consistency” is the one weird trick that will help you to get there every time. 

If you need help being consistent with your diet and don’t know where to start, our Lean 21 Nutrition System will show you how to plan out your diet for success. 

You get it free when you sign up to the lean 21 program and you can join now through the link below. 

CLICK HERE TO FINALLY GET RESULTS THAT LAST!